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Flex Delivery: on-demand delivery app

Write what you need. Drivers send offers.

Most shops in Syria aren't online, so a delivery app built on menus and a cart would open empty. Flex works the other way round: you type or say what you need, and drivers reply with offers. I designed the flow, the design system and every screen.

Role: Sole UI/UX designer
Scope: Mobile app, order-to-offer flow, design system
Market: Syria
Status: Shipped

There was no catalogue to build.

An app like the big delivery platforms needs shops with menus online. Here, most don't have one, so that kind of app would launch empty and stay empty.

Someone with an errand.

'Bring lunch to 45 Al-Qaiqab Street by tomorrow.' People describe what they need in their own words, often while doing three other things.

A text box and a microphone.

The home screen is a single text box, a microphone button just as big, and Send. The colours are sky blue, with amber kept for the main action on each screen.

Drivers make offers and the customer picks one.

A free-text order can't be priced automatically. So drivers reply with a price, a time and a vehicle, and the customer chooses. While offers come in, the screen says so plainly instead of showing a fake spinner.

Three choices the other screens follow.

Made early, before most of the app was drawn.

No catalogue at all

Most shops here aren't online, so a menu would launch empty. The home screen is one order box instead.

Voice as big as typing

The mic button is the same size as the text field. Saying an errand is often faster than typing it, and the order arrives the same way.

Amber for the main action

Sky blue is the interface colour. Amber is kept for the one thing each screen asks for: Send, Confirm, Create account.

Where it ended up.

2025 shipped: Live

Flex shipped with the order box as its home screen and drivers' offers as the way an order gets priced.

What I owned

Order-to-offer flow: request, offers, receipt
Sky-blue design system with an amber main action
Every screen in the app
Voice input, as big as the text field

Quick chips and a calmer wait.

I'd keep the order box as it is. What it lacks is a little guidance: optional chips like food, pharmacy or documents would give drivers clearer requests. The wait for offers could also do more to tell people someone is coming.